The APRIL face aging software reveals profound information about a person in an instant - I call it "Memory of the Future." The startling yet delightful effect teaches you more about the meaning of time for a human being than any amount of more technical information.”

Hooley McLaughlin, Ph.D.
Chief Science Officer
Vice President, Science Experience
Ontario Science Centre
Toronto, Canada

“Aprilage always creates a buzz when we take it to schools and community events. Young people care about their appearance and they remember this personal demonstration of how smoking will affect them.”

Patricia Hysert
Director, Task Force for Tobacco-Free Women and Girls
Roswell Park Cancer Institute
Buffalo, USA

“The aging software from Aprilage to demonstrate premature aging of smokers is always a great attraction both on physicians’ and consumer venues and keeps driving visitors to our sites.”

Dr. Thomas Mieger
Country Brand Leader
Pfizer Pharma GmbH Berlin, Germany

APRIL Face Aging software is a crowd-pulling prop to inform smokers and non-smokers about the impact of smoking on premature and excessive wrinkling of the skin.  APRIL's magic lies in personalising the message by aging the face of the person sitting in front of you.  It is a great motivational tool and works particularly well with young women. Once people see what it does it always results in a crowd of people gathering round either to be aged or to watch others being aged... it only takes one person in a group of friends to make an impact.”

Cecilia Farren
Director
GASP Consultancy
Bristol, UK

“The APRIL software allows people to see, or at least imagine, how they will look if they continue to damage their appearance with nicotine. Our preliminary results, using the APRIL software in research, suggest that a significant proportion of people are motivated to cease smoking because the objectionable image they see is their own face.”

Moyez Jiwa
Professor of Health innovation
Curtin University
Perth, Australia

“A pilot test was conducted late last year to test the effectiveness of the APRIL obesity simulations on people’s attitudes towards obesity prevention in young children…..The results provided…certainly indicate that the photos did have a positive effect on parents, even if it was just to the point of “shocking” them, helping them “see” the “real” effects obesity can have on one’s health, and increasing their awareness about the importance of preventing this chronic and debilitating condition in their children.”

Claire Roockley, Ph.D., Psychology
Effectiveness of Obesity Simulations and a Fear Message on Parent Attitudes to Childhood Obesity
Edith Cowan University
Western Australia